Discuss the effect of perception on consumer purchasing behavior.

Learning Goal: I’m working on a marketing case study and need an explanation and answer to help me learn.Show at least TWO different consumers some pictures and let them listen to music associated with ONE classic product. You can get Coca Cola pictures and music using the links below. You may also choose your own product if you can find your own pictures and music.https://goo.gl/Z85Uad (Links to an external site.)https://goo.gl/7ojJWn (Links to an external site.)/Always Coca-Cola Classic TVC (Links to an external site.)(You may need to copy and paste the links if they don’t work by clicking them.)1. Submit the names and phone numbers of the two people you spoke with. The people you speak with cannot be class members.a. Person 1:b. Person 2:2. Ask your consumers what comes to mind and discuss the types of memories/images that are evoked.3. Explain how these associations might be employed in the product’s promotional strategy.4. Discuss the effect of perception on consumer purchasing behavior. Don’t forget to number your answer for each question.
Requirements: NA

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